BRAND IDENTITY

An entire identity that allows you to form a cultural understanding of who you are and what you represent as a brand.

ABOUT

/ Mission Statement

/ Brand Values

BRAND STRATEGY

/ Strategic Framework

BRAND PERSONA

/ Tone of Voice

/ Personality

VISUAL IDENTITY

/ Logo + Usage

/ Logo Do's + Don'ts

/ Colours

/ Typography

/ Mood Board

/ Expressions

CREATIVE DIRECTION

Exploring who you are as a brand and what you want to represent, to stop ourselves falling into the comparison game of what we 'think' our external brand image should look like. Instead creating a 360 degree rotation of your values, personality, target audience and inspiration and how we can portray that visually.
DEVELOPMENT

Initial visual directions will be shared. From here, we’ll narrow it down to a concept that feels right and will connect the most with your audience and most importantly yourself.
REFINING CONCEPTS

This is where we envision exactly how your concept would work in real life and make final tweaks and amendments to finalise your designs. Any additional add-ons included within your package will be produced during this stage.
LAUNCH

It's time to launch your business off the ground with a brand that bites. All content will be provided for you to present your brand consistently and creatively.